Use Cases/Retail/New Collection Launch

New Collection Launch

Create excitement around new arrivals with rich carousels and reserve-now CTAs.

9:41
TechStore
Verified business
Type a message...

RCS Capabilities Used

๐ŸŽ 
Carousel
Swipeable card stack lets customers browse multiple items without leaving the conversation.
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Rich Cards
Full-bleed image with title, description, and action buttons โ€” all inside the native Messages app.
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Suggested Actions
Buttons that trigger real-world actions: dial a number, open a URL, or save a calendar event.

How It Works

  1. 1

    Business sends: "โœจ Our Spring 2025 collection just dropped โ€” be the first to explore!" โ€” with quick replies "Browse Collection", "See Highlights"

  2. 2

    Customer taps: "See Highlights"

  3. 3

    Business presents a swipeable Carousel with 3 items: "Linen Blazer", "Silk Midi Dress", "Cargo Trousers"

  4. 4

    Customer taps: "Reserve"

  5. 5

    Business shows a Rich Card โ€” "Linen Blazer โ€” Reserved โœ“" with buttons "Find in Store", "Buy Online"

Bind

Ready to deploy RCS for your business?

Bind designs and implements RCS flows that drive measurable results.

Why RCS Over SMS?

  • Native in Android Messages and Apple Messages โ€” no app download required
  • Verified sender badge replaces anonymous phone numbers
  • Rich media, buttons, and carousels replace plain text links
  • Read receipts and typing indicators improve engagement visibility
  • Conversation history stays in the familiar SMS inbox

More Retail Use Cases

9:41
TechStore
Verified business
๐Ÿช Exclusive for you! Your nearest store has a deal just for loyalty members today.
๐ŸŽ See My Offer
25% Off All Footwear โ€” Today Only
25% Off All Footwear โ€” Today Only
Show this message at the checkout. Offer valid at Oxford Street until 8 PM.
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In-Store Exclusive Offer

Drive footfall with hyper-personalised in-store promotions for loyalty members.

Rich CardsLocation ActionBarcode
9:41
TechStore
Verified business
๐ŸŒŸ You earned 250 points from your last purchase! Total: 1,850 points.
๐ŸŽ Redeem Points
500 pts โ†’ ยฃ5 Off
500 pts โ†’ ยฃ5 Off
Use on any purchase
1000 pts โ†’ Free Delivery
1000 pts โ†’ Free Delivery
For 3 months
2000 pts โ†’ ยฃ25 Gift Card
2000 pts โ†’ ยฃ25 Gift Card
Any store
Redeem
โœ… Your ยฃ5 discount code is: POINTS500. Use it at checkout online or in-store!
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Loyalty Points & Rewards

Engage members with points updates and personalised reward redemption prompts.

CarouselRich CardsDeep Links
9:41
TechStore
Verified business
๐ŸŽ‰ Your Order is Ready!
๐ŸŽ‰ Your Order is Ready!
Collect at Oxford Street store. Order #CC-4412 ยท Counter 2 Held until today 8 PM
I'm on my way
Great! Head to Counter 2 on the ground floor. Show your order confirmation โ€” no queue needed! ๐Ÿ˜Š
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Click & Collect Ready

Notify shoppers the moment their online order is ready for in-store collection.

Rich CardsLocation ActionQuick Actions